How To Understand Your Target Audience | Ilia Markov of Toggl

DesignRush Podcast
22/09/2023 47 min Temporada 1 Episodio 16
How To Understand Your Target Audience | Ilia Markov of Toggl

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Episode Synopsis

In this episode of the DesignRush Podcast, we dive deep into the marketing strategies that have propelled Toggl to the forefront of time-tracking and productivity solutions. Ever wondered how to truly understand your target audience? Or why content isn't just king, but also a product in itself? We reveal Toggle's multi-product strategy and why they treat content as a product that’s designed to educate and solve specific user needs.

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