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Listen "Assurance IQ and Media Alpha THROW IN THE TOWEL and Agree to Pay STUNNING $145MM Penalties to FTC"
Episode Synopsis
Two stunning #FTC consent decrees against Assurance IQ and Media Alpha.
These two companies—represented by #biglaw firms that obviously don’t know how the industry works—just agreed to pay $145 million in combined penalties AND agreed to consent orders that give away control over large amounts of their business operations, accepting unnecessary standards and oversight that will damage operations for years to come.
Unfortunately, there is going to be backlash on the entire industry now. Some of the provisions of the orders will impact third-party partners, requiring massive shifts in how consent is gathered, and data sets are shared.
There is no question this is just the beginning.
While the FCC tried (and failed) to change the industry with one-to-one consent, the FTC looks to be here to finish the job leveraging the TSR. (If you aren’t looking for the safety of R.E.A.C.H. right now you really don’t get it…)
In this video industry’s most trusted attorneys—”Queenie” Puja J. Amin and the “Czar” Eric J. Troutman— break down these incredibly important developments and what it means for the industry as a whole in a new FREE (for 500 people) webinar this Thursday.
Find out: What did Assurance and Media Alpha actually do wrong?
Why did they reach a stunning $145MM in monetary penalties?
Why did the FTC target these companies– and who might be next?
What STUNNING non-monetary terms these companies agreed to; and How YOUR company might be impacted.
Its going to be a hell of a webinar and one lead generators simply cannot afford to miss.
And, of course, it all leads up to the big show- -Contact.io– where the Troutman Amin, LLP stage will be BACK and the Czar will be providing a critical breakdown on everything you need to know on the TCPA right now!
#ftc #fraud #advertising #marketing #deservetowin
These two companies—represented by #biglaw firms that obviously don’t know how the industry works—just agreed to pay $145 million in combined penalties AND agreed to consent orders that give away control over large amounts of their business operations, accepting unnecessary standards and oversight that will damage operations for years to come.
Unfortunately, there is going to be backlash on the entire industry now. Some of the provisions of the orders will impact third-party partners, requiring massive shifts in how consent is gathered, and data sets are shared.
There is no question this is just the beginning.
While the FCC tried (and failed) to change the industry with one-to-one consent, the FTC looks to be here to finish the job leveraging the TSR. (If you aren’t looking for the safety of R.E.A.C.H. right now you really don’t get it…)
In this video industry’s most trusted attorneys—”Queenie” Puja J. Amin and the “Czar” Eric J. Troutman— break down these incredibly important developments and what it means for the industry as a whole in a new FREE (for 500 people) webinar this Thursday.
Find out: What did Assurance and Media Alpha actually do wrong?
Why did they reach a stunning $145MM in monetary penalties?
Why did the FTC target these companies– and who might be next?
What STUNNING non-monetary terms these companies agreed to; and How YOUR company might be impacted.
Its going to be a hell of a webinar and one lead generators simply cannot afford to miss.
And, of course, it all leads up to the big show- -Contact.io– where the Troutman Amin, LLP stage will be BACK and the Czar will be providing a critical breakdown on everything you need to know on the TCPA right now!
#ftc #fraud #advertising #marketing #deservetowin
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