Daniel catches up with Joonas Karppinen, Founder of sport and racing tipping service Edge Alerter. With the highest profit on turnover in the industry, Joonas serves his members with the latest and most informative tips, giving them an edge in their bets. With his extensive background in financial markets and professional betting, Joonas passes on his life lessons, highlighting the value of experimenting and growing organically with your business in the early stages, and why you need to be aware of the dangers of cognitive bias.

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