Listen "carebydesign 014 – Raina Kumra"
Episode Synopsis
“We see the lack of ethics play out in every aspect of our lives and in recent headlines. During this pandemic, the safety of Amazon's frontline workers or the Facebook ad boycott that started this summer…”
Raina Kumra is highly creative operational leader with a proven track record for building & scaling initiatives with15+ years in branding, go-to-market & growth strategy. She is the CEO of Juggernaut, an agency focused on digital, design & disruption through behavioral & brand strategy. Some clients include: The Knight Foundation, The Walt Disney Company & the Federal Government. Raina also helped build the tech ethics portfolio at Omidyar Network, investing in alternative business models and ethical interventions for the technology industry. In addition, she was a co-founder of Mavin, a mobile startup focused on affordable internet access - creating India's first net neutral co-op engagement and advertising platform.
Raina previously served as Co-Director of Innovation at the BBG, the world's largest international media organization & advanced the BBG’s mission to reach global audiences & protect journalists under the Obama Administration. Prior to that she was the Senior New Media Advisor in the State Department's Office of eDiplomacy. Raina led the conversion of Wieden+Kennedy New York to a full-service digital agency in her role as Director of Digital Strategies & spent over a decade in digital advertising, planning and strategy at top agencies such as R/GA and Bartle Bogle Hegarty. Raina has worked with The Knight Foundation, ONE.org Microsoft, Burberry, Nike, Nokia, Levi's, Unilever, Nestle, Avaya, IBM, Intel, Cantor Fitzgerald, Johnnie Walker, Match.com, ING Direct, ONE.org, Mentos, JWT, ABC Family, EA, ESPN, Brand Jordan, & several of the world's best brands.
Raina Kumra is highly creative operational leader with a proven track record for building & scaling initiatives with15+ years in branding, go-to-market & growth strategy. She is the CEO of Juggernaut, an agency focused on digital, design & disruption through behavioral & brand strategy. Some clients include: The Knight Foundation, The Walt Disney Company & the Federal Government. Raina also helped build the tech ethics portfolio at Omidyar Network, investing in alternative business models and ethical interventions for the technology industry. In addition, she was a co-founder of Mavin, a mobile startup focused on affordable internet access - creating India's first net neutral co-op engagement and advertising platform.
Raina previously served as Co-Director of Innovation at the BBG, the world's largest international media organization & advanced the BBG’s mission to reach global audiences & protect journalists under the Obama Administration. Prior to that she was the Senior New Media Advisor in the State Department's Office of eDiplomacy. Raina led the conversion of Wieden+Kennedy New York to a full-service digital agency in her role as Director of Digital Strategies & spent over a decade in digital advertising, planning and strategy at top agencies such as R/GA and Bartle Bogle Hegarty. Raina has worked with The Knight Foundation, ONE.org Microsoft, Burberry, Nike, Nokia, Levi's, Unilever, Nestle, Avaya, IBM, Intel, Cantor Fitzgerald, Johnnie Walker, Match.com, ING Direct, ONE.org, Mentos, JWT, ABC Family, EA, ESPN, Brand Jordan, & several of the world's best brands.
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