Anthea Hammon is CEO and third-generation of award-winning tourist park, Scenic World. She has overseen redevelopment and introduced changes in the way customers experience the park, which has resulted in exponential growth in recent years. Many of the tourists these days are from overseas, particularly from China, thanks to Anthea and her team’s marketing strategies. From the very beginning, KeepCup’s CEO Abigail Forsyth had visions of selling reusable cups to cafes around the world. Concerned about the mountains of disposable coffee cups generated by cafes everywhere, Abigail's bright idea of encouraging customers to use KeepCup's reusable cups has resulted in worldwide expansion. It hasn't been easy, but good old fashioned selling and trade shows have helped her business grow. businessessentials.com.auSee omnystudio.com/listener for privacy information.

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