ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "Unpacking the commerce media trend"
Episode Synopsis
The use data and technology to increase return from advertising spend is the focus of this edition of Business Day Spotlight.
Host Mudiwa Gavaza is joined by Gil Sperling, co-founder and co-CEO of Flow.
Through the discussion, the economist highlights: trends in tech based advertising; evolution of digital marketing techniques; potential of commerce media; and the returns profile.
Business Day Spotlight is a MultimediaLIVE Production. Producer is Demi Buzo.
Host Mudiwa Gavaza is joined by Gil Sperling, co-founder and co-CEO of Flow.
Through the discussion, the economist highlights: trends in tech based advertising; evolution of digital marketing techniques; potential of commerce media; and the returns profile.
Business Day Spotlight is a MultimediaLIVE Production. Producer is Demi Buzo.
More episodes of the podcast Business Day Spotlight
Disruption in SA’s mover logistics industry
14/05/2025
Tech marketing and PR in focus
07/05/2025
The reality of creating African solutions
30/04/2025
In God we trust