Have you ever thought about running an event in space? Yeah… me neither—until today.In this episode, I sit down with Brody Lee, an entrepreneur who turned a near-death experience into a mission to change the world through human connection. From selling fake hall passes in high school to closing $20k at his very first (one-person!) event, Brody’s journey is nothing short of wild.We dive into how events aren’t just about selling from the stage—they’re about curating transformational experiences that respect the real costs people pay to show up: their money, time, and relationships. Brody breaks down why treating your attendees like ATMs is a losing game, how he built (and walked away from) a $3.5M business, and why he’s now aiming for a billion-dollar moonshot with events that could literally take us to the stars.If you’ve ever wondered how to create meaningful, profitable events—or if you just need a reminder of what’s possible when you refuse to quit—this is an episode you’ll want to grab a front-row seat for. What You’ll Learn:How a life-changing wake-up call set Brody on the entrepreneurial pathThe surprising $20k lesson from his very first event (with one attendee)Why most events fail—and how to make yours unforgettableThe “conversion content” approach that inspires people to work with you (without pressure tactics)Why hugs matter more to your business than you thinkBrody’s audacious plan to run a philanthropic event… in space Chapters00:00 Welcome & Space Conference Joke00:38 Brody’s Wake-Up Call: Overdose to Clarity02:40 Starting His First Business After Tony Robbins Event05:01 The One-Person Event That Made $20K06:47 Lessons on Empty Rooms & Event Marketing07:49 From Apple to $1.3M in Year One08:55 Scaling, Burning Out & Walking Away from $3.5M11:15 Why Most Events Fail (and How to Fix Them)13:50 Respecting the True Cost of Attending Events15:43 Selling with Impact (Not Pressure)19:25 Tony Robbins as the Gold Standard of Events21:03 Why Virtual Can’t Replace Hugs & Hallway Connections22:39 The Future of Events: AI, Impact & Revolution24:41 Project Orelis: A $10B Event in Space26:45 Brody’s U.S. Bucket List & Travel Goals27:29 Wrap-Up & Call to Action

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