NBT Bank’s Tom McEntee: How to Find the Balance Between In-house Talent and External Agencies

Bank Marketing Today by Vya
07/12/2022 33 min Temporada 1 Episodio 11
NBT Bank’s Tom McEntee: How to Find the Balance Between In-house Talent and External Agencies

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Episode Synopsis

Should bank marketing leaders go in-house, partner with agencies, or take a hybrid approach to marketing operations?  Tom McEntee, Chief Marketing Officer, NBT Bank shares how to best leverage your in-house talent and external agencies for maximum results.Thanks for listening! For more episodes go to: https://www.vyasystems.com/podcasts/

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