In this powerful episode of American Potential, host David From sits down with Rob Perez, co-owner of DV8 Kitchen in Lexington, Kentucky. More than just a restaurant, DV8 is a place where people recovering from addiction get a fresh start, proving that meaningful work can be a key to long-term recovery.
Rob shares the deeply personal story behind the restaurant, from his own battle with addiction to his and his wife Diane’s journey to create a business that prioritizes second chances. By employing individuals in early recovery and providing them with structure, accountability, and support beyond the workplace, DV8 has become a model of hope and transformation.
But their success didn’t come easily. Rob discusses the challenges of hiring people with past struggles, how they developed a system that ensures stability and success, and why many businesses shy away from second-chance employment. He also explains how their approach could be a solution to America’s workforce shortages and addiction crisis.
From hiring strategies to life-changing success stories, this episode dives into the real impact of combining business with purpose. Rob also shares how DV8 is inspiring other businesses to embrace second-chance hiring and create opportunities that help people reclaim their lives.
Don’t miss this inspiring conversation on redemption, dignity, and the power of work to change lives.

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