Author and Entrepreneur Frank Lavin on Entering the China Market

alicast by Alibaba Group
08/11/2021 18 min Temporada 5 Episodio 9
Author and Entrepreneur Frank Lavin on Entering the China Market

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Episode Synopsis

In this episode of Alicast,  Alizila's Jing Wang talks to Frank Lavin about how companies can succeed in China, informed by his 30 years of experience in the public and private sectors.Before becoming an entrepreneur, Frank had a stellar career in Washington as the top trade negotiator for China and India in the Commerce Department and later served as US Ambassador to Singapore. As CEO and Founder of ExportNow, a China e-commerce solution firm, Frank has facilitated hundreds of market entries for international brands from Fender to the NFL.

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