Taking Latin-inspired creative to the mainstream

Ad Age Insider
02/07/2020 40 min Episodio 141
Taking Latin-inspired creative to the mainstream

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Episode Synopsis

Former LatinWorks chief creative Sergio Alcocer joins to talk about his 3-year-old cultural marketing shop Rest of the World and give his take on how brands and agencies should respond to new calls for diversity. He weighs in on other topics, like his love of jazz music and how he would rebrand the Catholic Church.

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