Listen "If You Can't See It, You Can't Scale It"
Episode Synopsis
If your team doesn’t know what winning looks like, they’ll aim for staying busy. In this episode of 10-Minute Masterclass, Trey Sheneman unpacks how to build a simple but powerful scorecard that keeps your team focused, aligned, and accountable. Learn the five components of a growth-driven scorecard and the weekly rhythm to keep your business executing, not just planning.Key Takeaways - Vision is exciting, but execution pays the bills—scorecards drive execution.- The moment your team starts measuring, growth becomes predictable.5 components of a powerful scorecard:- Lagging Metrics – What already happened (revenue, churn, customer count).- Leading Metrics – What’s coming up (pipeline, demos, calendar).- Ownership – One person per metric—no shared responsibility.- Traffic Lights – Color-coded status (green = on track, yellow = needs attention, red = off track).- Visibility – Ask: what’s on track, what’s off, and what’s the plan? Avoid these 3 mistakes: too many metrics, no context, and no action plan.Timestamped Highlights[00:00] – Busy teams aren’t always winning—scorecards fix that.[01:00] – LiveWell Vacation Club sponsor shoutout.[02:30] – Goals are great, but tracking them is where growth happens.[03:30] – Lagging Metrics: Rear-view insight on what’s already happened.[04:15] – Leading Metrics: Forecasting what’s ahead.[05:30] – Ownership: Assign one owner per metric. No exceptions.[06:30] – Traffic Light Status: Use color to track the health of your KPIs.[07:30] – Weekly Reviews: Quick, focused meetings to fix what’s off.[08:00] – Mistake #1: Tracking too many things. Keep it simple.[08:30] – Mistake #2: Metrics without context. Down from what? Why?[09:00] – Mistake #3: No action plan. Always show up with a next step.[10:00] – Final thought: If you can’t see it, you can’t scale it.Sponsor: Live Well Vacation Club LiveWellMembership.com Want to work with Trey and his Team? Then go to Herald: 🔗 Herald – https://www.weareherald.co/ Want to connect with Trey for a follow up question?Find him on LinkedIn: 🔗 https://www.linkedin.com/in/treyshen/ Are you ready for predictable growth in your business? Check out the COMPASS: 🔗https://www.weareherald.co/compass Want to to learn Trey’s system for being a Fractional Growth Advisor and CMO? Grab the Training: 🔗https://www.thecompassmethod.co/crashcourse Connect with 10-Minute Masterclass Instagram: https://www.instagram.com/10minmc/ Trey’s Instagram: https://www.instagram.com/trey_sheneman Herald’s Instagram: https://www.instagram.com/herald_co
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